Closer study inevilably brings fuller understanding and greater accuracy, and with the deepening of the interest the casually enquiring layman involuntarily develops into the serious student. The secret lies in Cheiro�s remarkable ability to teach. He used no high-sounding terms or phrases he had no desire to impress � but in simple, everyday language he contrived to impart the knowledge he had gleaned through the years. The books which he wrote persist today, supreme and unchallenged. He himself could not have asked a more fitting memorial.